Espiria

Client

Espiria

Timeline

8 Weeks

Services

Branding + Web Design

Website

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Brand New Branding

Challenge

Espiria was born from a well identified need: gymnasts have to go to their "trusted seamstress" every time they need a new leotard. However, this service is often informal and presents failures in the execution or delivery times. This showed the lack of understanding and empathy for the needs of high-level athletes, as well as the variety of preferences and styles.

Goal

Create a brand that showed both sides of gymnastics: the feminine, delicate, artistic side, without neglecting the discipline, strength and competitiveness that is present in every gymnast. Also, break paradigms around those who perform gymnastics, and at the same time exalt the talent of these athletes.

Solution

We’ve created a brand that is as strong and artistic as its users, that demonstrates the talent and versatility of each competitor; a fresh, powerful, yet brilliant and delicate branding. A brand that does not age and reflects the spirit of one of the most beautiful and competitive sports in the world.

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  • BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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Let's grow your brand together

  • BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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Let's grow your brand together

  • BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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    BRANDING IT'S AN EVERYDAY PROJECT

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Let's grow your brand together